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Alex B. Norman

2000 Market Street, Suite 2300
Philadelphia, PA 19103
(215) 575-3563
(215) 575-0856 - Fax

Alex focuses his practice in the area of casualty litigation. He provides counsel to property owners, security service companies and product manufacturers and sellers in Pennsylvania and New Jersey. He handles a wide array of cases involving serious losses including catastrophic injury and death in the areas of premises liability, specifically defending property owners when violent crimes occur at or near their properties. 

Significant Representative Matters

  • Successfully defended an armored car security business following workplace shooting.

  • Defense verdict in the Philadelphia Court of Common Pleas in a property damage trial. Plaintiff claimed property damage to her home from an alleged clogged drain in the backyard of our client. Our discovery revealed that the Plaintiff was a community activist and in various public forums she had blamed other causes for her property damage, including a different neighbor and ongoing problems of flooding and sinking homes due to improper dredging and landfill in her section of Philadelphia. The jury agreed that our client's alleged clogged drain was not a factual cause of the damage.

  • Obtained summary judgment on behalf of a full service real estate investment company in the Philadelphia Court of Common Pleas. The Plaintiff alleged a slip and fall in a parking lot in Olde City. Our client owns a property adjacent to the lot and because a "No Parking Sign" with the client's branding was posted in the parking lot, the Plaintiff asserted a traceable ownership interest in the site of the incident. Despite an affidavit of non-involvement, the Plaintiff refused to execute a stipulation of dismissal. The court found our arguments compelling and granted summary judgment.

  • Defense verdict in Philadelphia Court of Common Pleas in a two week products liability trial. Plaintiff claimed that a design defect in a pneumatic tool caused a fastener to penetrate and injure his eye. Plaintiff claimed both compensatory and punitive damages. The jury found that the product was not defective and therefore did not cause the injury.

  • Defense verdict in Eastern District of Pennsylvania in a two week products liability trial. Plaintiff claimed that a design defect in a pneumatic tool caused a fastener to penetrate and injure his hand. Punitive damages were claimed and submitted to the jury. The jury found that the product was not defective and therefore did not cause the injury.

  • Successfully drafted and argued motions for summary judgment in Pennsylvania and New Jersey. 

Classes/Seminars Taught

  • My Path to Partnership: You Can if You Will, Marshall Dennehey Minority Attorney Program, Philadelphia, PA, September 27, 2017

  • Commonwealth of Pennsylvania v. Jack "Magic Beans" Farmer, Philadelphia Bar Association - Law Day, Philadelphia Court of Common Pleas, May 5, 2017

  • Cristo Rey Junior Career Exploration and Networking, Independence Blue Cross, Philadelphia, January 26, 2017

  • School District of Philadelphia, Support-Our-Schools Campaign, High School Application Writing Workshop, Chester A. Arthur School, November 1, 2016

  • Practicing Mindfulness in the Interview Process, ABA Annual Conference, August 5, 2016

  • Mindful Marketing, Marshall Dennehey Casualty Associate CLE Series, July 19, 2016

  • General Liability Claims in Philadelphia County, Sedgwick CMS Lunch and Learn, March 2016

  • TIPS – Leadership Academy Public Speaking, Resume Writing and Mock Interview Workshop, ABA Annual Conference, July 31, 2015

  • Building Your Personal Brand, Barristers' Association of Philadelphia, March 2015

  • Perspectives on Diversity: In 2015, Jury Selection Is Not So Black and White," Defense Research Institute's Products Liability Conference, February 2, 2015

Published Works

  • "Defending Against the Six Elements of A Catastrophic Negligent Security Claim", co-author, For the Defense, July 2018

  • "Defending Snow and Ice Claims in Pennsylvania and New Jersey," Defense Digest, Vol. 24, No. 1, March 2018

  • "Tis The Season: Defending Snow and Ice Claims in Pennsylvania and New Jersey," Pennsylvania Law Weekly, February 6, 2018

  • "Becoming the BEST PRO: The Art of Mindful Marketing," For The Defense, July 2017

  • "The Millennial Perspective On Diversity," Diversity Insider, newsletter of the DRI's Diversity Committee, May 6, 2016

  • "Five Diverse Viewpoints, One Common Goal: Increased Diversity in the Legal Community," For The Defense, April 2016

  • "Better Think FAST - Defending Negligent Security Claims," co-author, For The Defense, February 2015

  • “Will Pennsylvania Replace the Current Standard of Strict Liability for Design Defects With the Negligence Inclusive Analysis of Section 2 of the Third Restatement of Torts?,” Defense Digest, Vol. 20, No. 1, March 2014

  • "Ten Business Development Tips for Millennials," The Legal Intelligencer, January 21, 2014

  • "Picking Unbiased Jurors Isn't So Black and White," The Legal Intelligencer, Personal Injury Supplement, November 5, 2013

  • Case Law Alerts, contributor, 2010-2013; 2017 -


  • Temple University James E. Beasley School of Law, Philadelphia, PA (J.D., 2006)

  • Temple University, Philadelphia, PA (B.A., 2003)

    Major: Political Science and History


Law Alerts January 1, 2012
The defendant argued that the plaintiff's use of the rebar web assembly exceeded its intended, foreseeable use because he did not use a fall arrest lanyard or compatible attachment to the transmission tower. The motion was denied because the..., Case Law Alert - 1st Qtr 2012
Law Alerts January 1, 2012
In 1993, Jimmie Willis, then in his mid-50s, was diagnosed with laryngeal and lung cancer, requiring multiple surgeries and leaving him with a quarter-sized hole in his throat. He claimed he started smoking at age five, smoked three packs a day and..., Case Law Alert - 1st Qtr 2012
Law Alerts January 1, 2012
The plaintiff's testimony regarding use of the child booster seat in question on the day of the vehicle accident is precluded, and an adverse inference instruction was given as a spoliation sanction when the plaintiff failed to take pictures of..., Case Law Alert - 1st Qtr 2012
Law Alerts January 1, 2012
A jury found the manufacturer of a cement mixer was not at fault in the death of a construction worker who was found with his head in a cement mixing bowl. The plaintiff's decedent was killed by the mixer's blades. His family claimed he was..., Case Law Alert - 1st Qtr 2012
Law Alerts January 1, 2012
Hartford paid a claim after a gas-powered clothes dryer caught fire and destroyed its policyholder's house. Hartford sought compensation from Electrolux for the cash value of the loss, $226,052, plus pre-judgment interest under state law and..., Case Law Alert - 1st Qtr 2012
Law Alerts January 1, 2012
The court granted the moving defendants' motion for summary judgment were the plaintiff, which relied on a theory of res ipsa loquitur, did not offer a basis upon which negligence could be inferred as to any defendant. Summary judgment was..., Case Law Alert - 1st Qtr 2012
Law Alerts January 1, 2012
A unanimous Appellate Division, Second Department panel has ruled that a Brooklyn judge was right to exclude testimony in a personal injury action from experts who said that the plaintiff developed cirrhosis by taking Tylenol while offering little..., Case Law Alert - 1st Qtr 2012
Law Alerts January 1, 2011
Lenny Budnick was a musician who contracted lung cancer and emphysema and died at age 52. The jury concluded that Mr. Budnick smoked because he wanted to, not because he was addicted., Case Law Alert - 1st Qtr 2011
Law Alerts January 1, 2011
In a strict liability action under New Jersey law, the court erred by instructing the jury on principles of comparative and contributory negligence and assumption of risk and failing to limit consideration of the conduct of the plaintiff., Case Law Alert - 1st Qtr 2011
Law Alerts January 1, 2011
Webb was brought by the daughter of deceased smoker James Kayce Horner. The decedent started smoking at age 17 in 1934 and smoked for more than 60 years until he died of lung cancer March 11, 1996, at age 78. The decedent smoked the Reynolds brands..., Case Law Alert - 1st Qtr 2011


January 3, 2017
Marshall Dennehey Warner Coleman & Goggin is pleased to announce that 10 attorneys were elected Shareholders of the firm and three were elevated to Special Counsel at the firm's annual December shareholders' meeting. The new Shareholders, listed by office, are as follows. Philadelphia, PA: ...


  • Temple University James E. Beasley School of Law (J.D., 2006)
  • Temple University (B.A., 2003)

Bar Admissions

  • New Jersey, 2007
  • Pennsylvania, 2007
  • U.S. District Court Eastern District of Pennsylvania, 2009

Associations & Memberships

  • American Bar Association, Tort Trial & Insurance Practice Section: Self Insurers and Risk Managers Committee, Chair-Elect; Products Liability Committee, Vice Chair; CLE Board, Member; Standing Committee on Law Students, Member
  • Defense Research Institute; Retail and Hospitality Subcommittee: Publications Vice Chair (2017-2018), Membership Chair (2015-2016)
  • Philadelphia Bar Association: Commission on Judicial Selection and Retention - Investigative Division - 2015 & 2017
  • Pennsylvania Association of Defense Counsel: Member of Executive Committee (2015-2016)
  • The Barristers' Association of Philadelphia

Honors & Awards

  • ABA Tort Trial & Insurance Practice Section Leadership Academy Graduate, 2015
  • Pennsylvania Super Lawyer Rising Star, 2015-2017

    The 2017 Super Lawyers list is issued by Thompson Reuters. A description of the selection methodology can be found here. No aspect of this advertisement has been approved by the Supreme Court of New Jersey.

  • American Bar Foundation, Fellow, May 2016

Year Joined Organization: 2007

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